Service:
Identity Alignment Diagnostic | IAD
Client:
Founder Performance
Duration:
6 weeks
Date:
Jul 15, 2025
Misalignment After a Cross-Border Merger
When two biotech firms merged, their leadership teams—each with its own culture, communication style, and decision logic—struggled to integrate.
Conflicts surfaced in strategy meetings, timelines slipped, and major R&D milestones stalled.
The CEO sensed the issue wasn’t technical—it was behavioral. Leaders agreed on “what” but constantly clashed on “how.”
The goal: identify invisible behavioral misalignments and create a shared decision rhythm.
Turning Insight into Synchronization
1. Diagnostic Mapping
Conducted IAD assessments for 14 executives across R&D, Operations, and Strategy.
Used archetype vectors to reveal leadership polarity (vision vs. structure, depth vs. speed).
Built a behavioral map showing friction zones in collaboration and communication flow.
2. Pattern Analysis & System Design
Clustered leaders by cognitive tempo and motivational triggers.
Created Alignment Archetype Pairs to define productive vs. destructive pairings.
Presented data through the IAD dashboard: trust distribution, clarity scores, and communication loops.
3. Alignment Protocols & Coaching
Designed meeting frameworks emphasizing decision ownership.
Conducted 1:1 coaching for outlier executives with high friction scores.
Implemented weekly “Sync Sprints” — 30-minute behavioral recalibration rituals.
Behavioral Alignment in Action
Decision speed: +29% faster across projects.
Conflict frequency: reduced by 34%.
Employee sentiment: “team cohesion” score rose from 6.2 to 8.8/10.
Two previously blocked R&D projects resumed within 60 days.
“Before the IAD, we kept trying to fix symptoms — meetings, KPIs, even roles. Once we saw how our identities clashed, everything changed. It wasn’t about personalities, it was about patterns. BIAA gave us a shared language for how we think and decide — it saved months of frustration.”
Dr. Eliza Hartmann
Head of Strategy, BioOne Global



